It's one of the paradoxes of creative life: the longer you do it, the more tools you acquire, the more it becomes the goal to get simpler. To do less. This week we're talking about the quest for simplicity, and about finding the sweet spot between brevity and clarity. Plus: Slow TV, phantom limbs, Robot Thatcher, greening, a blow to the head, Wesley Van Wesleyson, promises and threats, and content cubed.
How do you get your audience in the tent? And how do you send them home happy at the end? Journalists have the lede...
How do we measure success in creative work? Is it about the reception the work gets, or is the scale more elusive? Answering this...
There's a misconception that creativity means coming up with ideas. But ideas are one thing, results are another, and the distance between them can...
